Personality similarities of voters and politicians as a factor of election support

Ewa Maria Marciniak

Abstract


This article attempts to analyze the importance of personality factors in voting decisions. For the analysis there was used the concept of the “big five” – five personality traits: extraversion, agreeableness, conscientiousness, neuroticism and openness. The study indicates that personality similarity between politicians and their constituents may be a  factor in electoral support.

Keywords


“big five”; personality; voting behavior; congruence

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References


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DOI: http://dx.doi.org/10.17951/k.2013.20.2.133
Date of publication: 2013-11-19 00:00:00
Date of submission: 2015-07-18 09:19:41


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